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Demetree Real Estate Blog

Michelle Heatherly

Michelle Heatherly
Michelle is the Director of Marketing for Demetree Real Estate Services. She is committed to providing the highest level of service possible and ensuring customers have an excellent experience. Michelle has over 13 years experience in marketing and communications for both publicly and privately held companies.

Recent Posts

[fa icon="calendar'] 08.05.2017 / by Michelle Heatherly posted in Florida Real Estate, Commercial Real Estate

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Find out what is shaping the future of retail and how you can stay on the forefront

While gearing up for ICSC Florida Conference & Deal Making later this month, I reflected on the great experience I had at ICSC RECon in Vegas in May. I’m now realizing I had a lot to take away! So much so, it spilled into two blog posts. You can find Part 1 of this blog post here.

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[fa icon="calendar'] 08.03.2017 / by Michelle Heatherly posted in Florida Real Estate, Commercial Real Estate

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Find out what is shaping the future of retail and how you can stay on the forefront

As we gear up for ICSC Florida Conference & Deal Making 2017, I can’t help but think back to my top takeaways from RECon 2017 in Vegas in May, which provided a wealth of information on the retail industry. From the professional development to the CRE sessions to the networking to the showroom floor, parties and more - it was an awesome 5 days. Whether you’re an owner, developer, property manager, broker, construction professional/GC or retailer, ICSC RECon offered something for everyone.

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[fa icon="calendar'] 02.02.2017 / by Michelle Heatherly posted in Marketing

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For decades, Demetree Real Estate Services has specialized in providing leasing services to property owners throughout Florida. We provide a comprehensive marketing plan to ensure your property receives maximum exposure. Our experienced and friendly leasing agents keep your listing updated and provide monthly reporting on all activities and lease renewals. As Central Florida’s oldest, locally owned, full-service commercial real estate firm, we believe that business is built on relationships. That’s why honesty and integrity are at the heart of everything we do.

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[fa icon="calendar'] 11.11.2016 / by Michelle Heatherly posted in Multi-Family

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Town hall meetings are events where everyone (senior property management and tenants) can gather together to discuss upcoming events, property update/improvements and any issues facing the property in a face to face informal forum creating a setting for candid two-way communication. This gives your tenants a chance to voice their opinions on topics such as security, amenities, property staff, maintenance and programming, while also creating a sense of community.

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[fa icon="calendar'] 10.26.2016 / by Michelle Heatherly posted in Tenants, Multi-Family

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Like most seasoned property managers, you have probably developed a way of communicating with your tenants over the years. However, you probably haven’t had the time to stop and think about how effective your communications are. There is a distinct difference between reaching your tenants and engaging with them.

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[fa icon="calendar'] 10.20.2016 / by Michelle Heatherly posted in Marketing

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Marketing and leasing your property is one of the hardest parts of being a landlord. Not only do you have to advertise, show the property and conduct background checks, you need to make sure you are selecting the right tenants to occupy your building. It’s a complicated and time consuming process that can end up costing you if it is not handled properly.

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[fa icon="calendar'] 09.08.2016 / by Michelle Heatherly posted in Tenants

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As a commercial property owner or property manager, you will see a fair share of your tenants leave you. Sometimes there is nothing you can do, but often there are steps you can take to keep your tenants happy and prevent them from vacating.

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[fa icon="calendar'] 09.01.2016 / by Michelle Heatherly posted in Marketing

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Developing an effective marketing strategy for your commercial properties can be difficult when faced with an abundance of different tactics. Where should you focus your time? What will yield the best results? Being aware of the different key strategies and how they can work together will keep you from spreading yourself too thin.

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